Van Genechten Packaging (VGP) has recently confirmed the appointment of Olaf Starken as Chief Commercial Officer, effective 1st January, 2025.
Starken (pictured left) joins VGP after five years at Stora Enso Packaging Material, where he most recently held the role of VP Strategic Packaging Innovation. Prior to Stora Enso, Starken spent 17 years at PacProject, where he served as Managing Director, successfully leading commercial and strategic initiatives for multinational brand owners.
“As we aim to accelerate our growth strategy and expand our customer base, Olaf joins us at an ideal time in our journey. His industry knowledge and broad experience will be instrumental as we strive to achieve our ambitious goals, both in Europe and beyond,” said Frank Ohle, Chief Executive Officer.
“I am really looking forward to my new role. The opportunity to develop and implement innovative, sustainable packaging solutions alongside inspiring customers, experienced partners, and the great VGP team is very exciting,” added Starken.
The appointment of a new CCO comes just months after VGP announced the acquisition of 100% of the shares of DOT2DOT Group, further strengthening the Belgian company’s European market position in premium packaging and significantly extending its multinational customer base.
