Diecut UK Ltd has confirmed the installation of a Goldline 1900 at SMP Group PLC. London-based POS specialist SMP Group has invested in a second Goldline manual die-cutter to further increase its safety and productivity. The business was the beta test site for the first Goldline four years ago and is now following that purchase with the installation of a second.
SMP Group finishing director, Rick Bleek said, “One of our old Viking clamshell platens is nearing its sell-by-date, so we decided to buy another Goldline to replace it. The main reasons for buying it are safety and speed of use. Productivity will be increased because of the ease of use, they’re much more efficient and a lot safer than the old clamshell machines.”
Diecut UK launched the Goldline in 2012 as an alternative to hand-fed platens and clamshell technology. Operators can release the internal tooling on the machine with the press of a button, which prevents full body access and improves the security of the machines. The machine, which can handle media up to 12mm thick, can cut every type of solid substrate from corrugated and display board to rigid PVC and foam-centred board. It also offers kiss-cutting for self-adhesive vinyl.
The new machine has a cutting size of 1850 x 1300mm, which is slightly smaller than SMP’s existing Goldline, which has a cutting size of 2050 x 1500mm. The business also operates a Redline die-cutting machine from Diecut UK.
“We have a good relationship with Diecut UK,” said Mr Bleek. “They have done everything we’ve asked of them in the past and maintains all of our machines, even the older ones we have.”
