Rotometrics Expands into China

Welcoming converters, co-suppliers, and OEMs to the formal opening of the company’s new Technical Service and Repair Centre in Suzhou China, Paul McKay, Rotometrics General Manager for Asia, said, “I am delighted to officially launch the latest investment by Rotometrics in support of its worldwide customer base, and in particular those in China who have long been asking us to make a commitment to this fast-growing market. Globally, Rotometrics repairs more than 30,000 solid dies each year, mainly in North America and Europe, and we look forward to adding significantly to that number with this new facility that will allow us to grow our business here in China.”

While the company’s domestic market in the USA sees solid dies used in a variety of market sectors in Asia the preference is for flexible dies. So, Rotometrics sees the new facility in Suzhou as an ideal opportunity to grow its solid die business outside narrow web print, typically in the electronic and automotive engineering sectors, amongst others. Aware of the relentless speed of manufacturing globalisation, Rotometrics is mindful of the need to keep pace with this by offering local support, and to do it to the highest standard possible. To this end, the full sales team and technical facilities and competence levels at the new Suzhou base are a mirror image of those found elsewhere in the Rotometrics global network.

Speaking for the company, Business Development Manager for Solid Dies in Asia, Doug Parton stated, “This is our first location in Asia for die repairs and our aim is to offer the highest quality repair service that will provide longer die life, better cutting performance and lower total cost of ownership

Paul McKay (centre) and the Rotometrics China team celebrate the official opening of the new facility in Suzhou

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