McLaren Packaging has recently announced that it has developed an innovative range of recyclable presentation tubes for spirits.
With the design and development stages now complete, several ‘well-known’ brands have adopted the innovative packaging, allowing for simpler and easier recycling of the metal and card components, two of the most widely recycled materials globally.
Michael McLaren, Sales and Marketing Director, said, “We have improved the pack recyclability by developing a range of eco-friendly solutions for tubes of all shapes and sizes. For our shaped tubes, including square and oval, we’ve introduced a vertical perforation, positioned discreetly on the side of the pack, allowing the paper body and metal base to be easily separated and recycled. We have a patent pending for this novel solution which ensures that the tube can be handled responsibly at end of life and have received approval from On Pack Recycling Label (OPRL) in the UK. For the traditional round tube with a metal base, our eco-design utilises a clever horizontal perforation at the rear of the tube, enabling consumers to effortlessly remove the metal base for recycling.”
He continued, “We have also developed a mono material tube with a paper base which can be disposed of without the need for separation. This tube contains no metal at all, so that the tube body can easily be put in the paper recycling bin. Both tubes use a high percentage of recycled content giving end of life paper fibres, which would have otherwise been wasted, additional life.’’
McLaren added, “The tube format is utilised by some of the leading brands in the Single Malt Whiskey category with examples including Bushmills Single Malt Irish Whiskey. It is our role as manufacturers to ensure that the format allows our customers to offer the highest quality of presentation for their brands with the least environmental impact possible.”
