Thanks to printers and packaging converters seeking higher productivity and throughput via investments in new technology and automation, HEIDELBERG USA closed out its most recent fiscal year with very strong sales numbers. Positive amongst most product lines, sales reached record breaking numbers for the Prinect Production Manager and Versafire product lines in the US.
First introduced at drupa 2016, Prinect Production Manager is a volume-based subscription offering that ensures customers pay only for their actual usage of Prinect’s smart workflow without needing to purchase individual licenses up front. The monthly usage fee covers the full portfolio of software modules as well as updates and upgrades. This means customers always have access to the most recent version and the latest functions, including hotline and remote support.
In the previous fiscal year, Heidelberg USA recorded the highest number of Prinect Production Manager subscription sales since the product was introduced seven years ago. Additionally, the company sold more ‘standalone’ Prinect subscriptions than ever before – meaning the purchase was not associated with the sale of an offset or digital press.
John O’Donnell, Vice President of Prinect Product Management, Heidelberg USA, said, “Ease of use and better functionality over other more complex workflows were the main drivers for this success. In fact, despite the challenges and business interruptions that switching workflows can pose, nearly 25% of our Prinect sales in the previous year were from customers switching from a competitive workflow.”
In the past year, an increasing number of printers discovered that Versafire EV and EP digital print engines are amongst the industry’s most cost-effective solution for short run, high quality commercial work.
In addition to outstanding Versafire unit sales, Heidelberg is also seeing an increasing number of customers choose to purchase the Prinect DFE as the control system for their digital devices.