Dusobox, Bay Cities, and Didgebridge have partnered to launch Intellismart™ Mobile Video Retail Environments, a complete in-store solution integrating scalable on-demand mobile video content access and instant data insights. Dusobox and Bay Cities are independent corrugated converters and Didgebridge is a mobile-marketing technology company.
“Our proprietary, collaborative capabilities allow us to transform any retail environment touchpoint into an Intellismart purchase-helpful, mobile video on-demand experience for any shopper with a smart phone or tablet,” John Kelley, CEO of Dusobox, said. “We are now equipping both brands and retailers with new, Microsoft-supported mobile video tools and instant insights to provide a more engaging in-aisle experience — without cumbersome beacons, apps, screens, or QR codes.”
Greg Tucker, Bay-Cities CEO, added, “We want the consumer to look forward to brick and mortar store shopping and view the retail environment as educational, informative — and most importantly, purchase-helpful.”
Intellismart Retail Environments include ideation, design, build, high-speed, four-color-digital printing — plus integration of the Didgebridge on-demand mobile video content serving and data capturing platform backed by a Joint Marketing Agreement (JMA) with Microsoft.