ecoSIP®, a pioneer in sustainable wine packaging, has announced its rebrand, reflecting a renewed commitment to revolutionising the wine industry with innovative, eco-friendly solutions. The relaunch is bolstered by the appointment of Ray O’Connor, Master of Wine, as Non-Executive Director, bringing over a decade of retail experience to the company.
Previously known as The Online Wine Tasting Company and established in 2020, ecoSIP® aims to lead in sustainable packaging, protecting wine quality while addressing environmental and economic concerns. Its unique containers are responsible for 100 times less CO2 emissions than standard glass bottles and save over 80% on the upcoming EPR taxes, significantly reducing waste and cost. Their lightweight, space-efficient design cuts transportation costs, making them ideal for wine samples and by-the-glass programmes in restaurants, pubs, and meal delivery services, all while preserving the quality of the wine perfectly.
Alex Taylor, Co-Founder of ecoSIP®, commented, “ecoSIP® is the most important breakthrough in wine packaging in decades. No longer do we need to think of glass as the only way to package glass without compromising on quality, so it was only right that our company name reflected this breakthrough. We are thrilled to relaunch under our new brand and with a renewed focus on sustainability and innovation. Having produced and shipped over 1 million portions of thousands of different wines, we have mastered how to protect even the most challenging of drinks, such as the low-alcohol category, which is surging in popularity.”