ProCon appoints new Vice President of Innovation, Sales and Marketing

Appleton, WI-based Progressive Converting, Inc. (ProCon) has confirmed the appointment of Claudio Muñoz as the new Vice President of Innovation, Sales and Marketing.

In his new role, Muñoz (pictured below) will join the senior leadership team and lead the growth and innovation strategies for ProCon’s Vireo® coating business.

“We are thrilled to welcome Claudio to our team,” said Jeff Carew, President of the Vireo® coating business unit. “His extensive experience and knowledge will be instrumental in driving the expansion and development of our coating business.”

Muñoz says, “I am excited to join ProCon and to contribute to the growth of our sustainable coating business. With the global demand for sustainable packaging rising across all sectors, the Vireo® coatings are uniquely positioned to replace traditional plastic formats and coatings, significantly reducing the carbon footprint in packaging solutions.”

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